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Every word counts

It’s all about the stories you tell. Growing up in Panama, studying at the University of Houston, and working in different communication environments, I’ve come to learn that it is crucial to be selective with what we say, and how we say it. Whether you are an individual starting your own business or a well-established brand, delivering well-thought messages is key to reach out to people, and of course, to keep them listening. Believe me, one word too long or one too short will make a difference. Now, do you know what you have to say? Let’s make it count. 

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